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Segments Marketing Manager: 25-04337

Chicago, IL 60606

Posted: 05/15/2025 Job Category: Marketing Job Number: 25195903 Country: US

Job Description

Primary Skills: Marketing, Analytics, Bilingual -English and Spanish, Project-Management, Strategy
Contract Type:  W2
Duration:  12 Months
Location: Chicago,IL-Hybrid 2 days a week in office
Pay Range: $65 - $68 per hour on W2


Job Summary:
Join our dynamic Personal Business & Banking marketing team as a Bilingual Segments Marketing Manager, where you will play a crucial consultative role, driving data-driven marketing strategies to reach and engage key U.S. segments. In this role, you'll partner closely with segment and product teams, as well as external vendors and agencies, to ensure our marketing efforts are aligned and impactful, with a focus on driving growth in deposits and revenue. Bilingual fluency in Spanish and English is essential to develop and execute creative strategies that resonate with our diverse audiences.

Key Responsibilities:
  • Build and cultivate relationships across functional groups to grow key U.S. customer segments.
  • Become a trusted partner to develop customer-centric and data-driven marketing integration for segments.
  • Partner with Segment and Product teams to define goals and measure success through data-driven insights.
  • Analyze performance data for marketing effectiveness and business alignment, recommending improvements.
  • Manage project reporting, and coordinate with internal/external partners for creative execution.
Must-Have Skills:
  • Proven marketing experience, preferably in a multicultural context.
  • Bachelor's Degree in Marketing, Advertising, Communications, or related field.
  • Advanced proficiency in both English and Spanish.
Industry Experience:
Previous experience in the financial services industry is preferred, especially in a regulated environment.

ABOUT AKRAYA
Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environmentMost recently, we were recognized Inc's Best Workplaces 2024 and Silicon Valley's Best Places to Work by the San Francisco Business Journal (2024) and Glassdoor's Best Places to Work (2023 & 2022)!
 
Industry Leaders in IT Staffing
As staffing solutions providers for Fortune 100 companies, Akraya's industry recognitions solidify our leadership position in the IT staffing space.  We don't just connect you with great jobs, we connect you with a workplace that inspires!
 
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