Akraya Inc.
https://cdn.haleymarketing.com/templates/62697/logos/akraya-hml.png
http://www.akraya.com
http://www.akraya.com
true
Marketing Manager IV: 24-01580
Job Description
Primary Skills: Mobile Marketing, Data Analysis, CRM, Multivariate Testing, Strategy Development
Duration: 9 Months (Possible Extension)
Contract Type: W2 Only
Location: San Diego CA(#LI-Onsite)
Pay Range:$75 - $80 Per hour
#LP
Grow Your Skills by Working with Industry Leaders”
JOB RESPONSIBILITIES:
"Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a positive work environment. Voted the #1 Best Place to Work in Silicon Valley (2023) and a Glassdoor Best Places to Work (2023 & 2022), Akraya prioritizes a culture of inclusivity and fosters a sense of belonging for all team members. We are staffing solutions providers for Fortune 100 companies, and our industry recognitions solidify our leadership position in the IT staffing space. Let us lead you to your dream career, join Akraya today!"
Duration: 9 Months (Possible Extension)
Contract Type: W2 Only
Location: San Diego CA(#LI-Onsite)
Pay Range:$75 - $80 Per hour
#LP
Grow Your Skills by Working with Industry Leaders”
JOB RESPONSIBILITIES:
- TurboTax’s CRM team is looking for a Senior CRM Analyst, with a strong background in mobile marketing, to set up new measurement mechanisms for emerging channels (SMS, Push, In Product Notifications), conduct analysis on complex lifecycle programs across channels, help define/implement requirements to enhance the CRM marketing capabilities, and overall support a team of marketers with insights and strategy development.
- Set the foundation for how TurboTax should measure impact of mobile channels - Push and SMS in particular - building measurement and attribution mechanisms in line with industry best practices, helping drive their adoption throughout the organization, and overseeing their implementation. Define and articulate data or functionality requirements (business & technical requirements, conduct user acceptance testing and align on overall output) to enhance In-Product Notifications, SMS and Push programs, closely partnering with Product teams to ensure their proper and timely implementation
- Carry out channel level and campaign level analysis, supporting CRM marketers in result and test share outs by drafting key insights and recommendations, and making performance presentations that are both actionable and solutions driven. Be a thought leader in the way we approach omni channel performance, measurement and strategy. Closely partner with CRM Analytics team, providing detailed input into test and measurement plans and ensuring share-outs and data pulls are closely anchored to campaign strategic objectives.
- Dive into complex data sets to analyze trends, identify opportunities and quantify the potential value of new initiatives & channels. Audit + assess how mobile marketing channel strategy connects to product experiences with a view to help identify gaps and improve the customer experience. Design multivariate tests, synthesizing results and building frameworks to make scaling decisions.
"Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a positive work environment. Voted the #1 Best Place to Work in Silicon Valley (2023) and a Glassdoor Best Places to Work (2023 & 2022), Akraya prioritizes a culture of inclusivity and fosters a sense of belonging for all team members. We are staffing solutions providers for Fortune 100 companies, and our industry recognitions solidify our leadership position in the IT staffing space. Let us lead you to your dream career, join Akraya today!"
Share This Job:
Related Jobs:
Login to save this search and get notified of similar positions.About San Diego, CA
Ready to embark on an exciting career journey in sunny Southern California? Explore our job opportunities in the thriving city of San Diego! Known for its stunning beaches, perfect weather, and vibrant culture, San Diego offers a unique combination of career growth and quality of life. With renowned attractions like Balboa Park, the San Diego Zoo, and the USS Midway Museum, along with a diverse culinary scene and a plethora of art galleries and theaters like the La Jolla Playhouse, there's always something new to experience. Whether you're a sports enthusiast looking to cheer for the Padres at Petco Park or seeking outdoor adventures at Torrey Pines State Natural Reserve, San Diego has something for everyone. Begin your job search today and discover why this picturesque city is the perfect place to elevate your career!