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Event and lifecycle Marketing Manager: 24-00418

Atlanta, GA 30308

Posted: 04/11/2024 Job Category: Business System / Financial / Business Analyst Job Number: 21345437

Job Description

Primary Skills: Event Strategy, Marketing Strategy,Campaign management,Event Analytics,Cross Functional Colloaboration
Duration: 12+ Months (Possible Extension)
Contract Type:W2 Only
Location: Hybrid - 2+ days per week working in Atlanta, GA
Pay Range:$60.00 - $64.00 per hour on W2

TALK to a recruiter NOW: CONTACT Tanvi at 408-618-5953

“Grow your skills by working with industry leaders”

  • Lead end-to-end (e2e) planning and execution of large-scale in-person events and smaller workshops to enhance engagement with existing customers and attract new prospects for Mailchimp.
  • Develop and implement innovative event experiences, including concept creation, communication strategy, program design, visual elements, and technology integration, collaborating closely with internal teams and external partners.
  • Cultivate a collaborative planning environment to generate and refine creative ideas for optimal outcomes.
  • Coordinate with external agencies and strategic partners while managing project timelines, budgets, logistics, and vendor relationships to ensure seamless event execution.
  • Collaborate with Lifecycle Marketing teams to create comprehensive marketing plans for promoting events across multiple channels and analyze post-event data to drive future improvements and demonstrate business impact.
  • 5+ years hands-on experience in e2e Event Creation and Management
  • Must have deep knowledge around development of workback plans and timelines, budgets, briefs, e2e project plans, etc. and must thrive in an environment of rapid change, moving targets, and cross-functional dependencies.
  • Highly collaborative in your approach with partnering effectively with different internal and external stakeholders, including agency partners, Sales teams, and Event Organizers.
  • Proven track record with managing pipeline generation, lead scoring and routing and creating post event cross-channel strategies.
  • Prior software industry experience with B2B marketing; experience with SaaS based marketing solutions.

CALL NOW: Tanvi at 408-618-5953

Akraya is an award-winning IT staffing firm and the staffing partner of choice for many leading companies across the US. Akraya was recently voted as a 2021 Best Staffing Firm to Temp for by Staffing Industry Analysts and voted by our employees and consultants as a 2022 Glassdoor Best Places to Work

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