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Ads Measurement Analyst II: 24-00534

New York, NY 10018

Posted: 05/13/2024 Job Category: Business System / Financial / Business Analyst Job Number: 21397456

Job Description

Primary Skills: Ads Measurment, SQL, Brandlift/Direct Response, Campaign Measurement Strategies,  Research Study
Duration: 12+ months
Contract Type: W2 Only
Location: New York, NY 10018 (Remote)
Pay Range:$37 - $42 per hour
#LP

NOTE: Role opens for Women Back to Work candidates with a career gap


TALK to a recruiter NOW: CONTACT Varun at (408) 907-6925

Grow your skills by working with the best in the industry.

JOB RESPONSIBILITIES:
  • In this dynamic role, you'll be at the forefront of enhancing advertising effectiveness for client's diverse Advertising Partners. You will conduct thorough research studies, employing a mix of internal and external tools, to gauge ad performance and inform strategic marketing decision-making.
  • Your insights will not only guide individual client strategies but also contribute to client's broader ad product development, leveraging your unique findings to optimize advertising outcomes across the platform.
  • Execute comprehensive research studies to assess advertising effectiveness, utilizing both client's internal metrics and external measurement tools.
  • Develop insightful analyses to evaluate the impact of varied marketing strategies on client's platform.
  • Translate complex data findings into actionable insights for a non-technical audience, effectively influencing client measurement approaches.
  • Collaborate closely with Measurement Leads and Partner Managers to provide data-driven recommendations for optimizing future ad campaigns.
JOB REQUIREMENTS:
  • Influence the internal roadmap for client's measurement and ad products through strategic research and learnings.
  • Proven experience in digital ads measurement and proficiency in SQL.
  • Expertise in Brand Lift and Direct Response ads measurement methodologies.
  • Strong analytical ability, with a talent for transforming complex datasets into clear, actionable insights.
CALL NOW: Varun at (408) 907-6925

ABOUT AKRAYA

"Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a positive work environment. Voted the #1 Best Place to Work in Silicon Valley (2023) and a Glassdoor Best Places to Work (2023 & 2022), Akraya prioritizes a culture of inclusivity and fosters a sense of belonging for all team members. We are staffing solutions providers for Fortune 100 companies, and our industry recognitions solidify our leadership position in the IT staffing space. Let us lead you to your dream career, join Akraya today!"

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